This privacy statement (“Privacy Statement”) applies to the treatment of personally identifiable information submitted by, or otherwise obtained from, you in connection with the associated application (“SegMate”). By using or otherwise accessing the Application, you acknowledge that you accept the practices and policies outlined in this Privacy Statement.


We collect the following types of information from our users:

Personal Information You Provide to Us:
We may receive and store any information you submit to the Application (or otherwise authorize us to obtain – such as, from (for example) your Facebook account). The types of personal information collected may include your full name, email address, gender, IP address, browser information, username, demographic information, and any other information necessary for us to provide the Application services.

Personal Information Collected Automatically:
We receive and store certain types of usage related information whenever you interact with Application. For example, SegMate may automatically receive and record information regarding your computer’s IP address, browser information, Facebook user ID, Facebook Page fan status, and URLs accessed. Such information may be shared in aggregate (non-personally identifiable) form with our partners.


SegMate uses the information described in this Privacy Statement (i) internally, to analyze, develop and improve its products and services, and (ii) as set forth below in the “Will SegMate Share any of the personal information it Collects” section below.


SegMate may provide personal information to the applicable Application Partner. The Application Partner’s use of your personal information is subject to the Application Partner’s separate privacy policy – and not this Privacy Statement. The Application Partner’s privacy policy is linked to from within the Partner’s Facebook application.


Personal information about our users is an integral part of our business. We neither rent nor sell your personal information to anyone (with the exception of sharing your information with an applicable Application Partner – see the “Application Partner Treatment” section above). We share your personal information only as described below.

Application Partners: We will share your personal information with an applicable Application Partner (see the “Application Partner Treatment” section above).

Agents: We employ other companies and people to perform tasks on our behalf and need to share your information with them to provide products or services to you. Unless we tell you differently, SegMate’s agents do not have any right to use personal information we share with them beyond what is necessary to assist us. You hereby consent to our sharing of personal information for the above purposes. Business Transfers: In some cases, we may choose to buy or sell assets. In these types of transactions, customer information is typically one of the business assets that are transferred. Moreover, if SegMate, or substantially all of its assets were acquired, or in the unlikely event that SegMate goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of SegMate may continue to use your personal information as set forth in this policy.

Protection of SegMate and Others: We may release personal information when we believe in good faith that release is necessary to comply with the law; enforce or apply our conditions of use and other agreements; or protect the rights, property, or safety of SegMate, our employees, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction.

With Your Consent: Except as set forth above, you will be notified when your personal information may be shared with third parties, and will be able to prevent the sharing of this information.


If you decide to use or otherwise access the Application, your use/access and any possible dispute over privacy is subject to this Privacy Statement and our Terms of Use, including limitations on damages, arbitration of disputes, and application of North Carolina state law.


The Application may permit you to link to other applications or websites. Such third party applications/websites are not under SegMate’s control, and such links do not constitute an endorsement by SegMate of those other applications/websites or the services offered through them. The privacy and security practices of such third party application/websites linked to the Application are not covered by this Privacy Statement, and SegMate is not responsible for the privacy or security practices or the content of such websites.

COOKIES AND WEB BEACONS. uses cookies to store information about visitors' preferences, to record user-specific information on which pages the site visitor accesses or visits, and to personalize or customize our web page content based upon visitors' browser type, or other information that the visitor sends via their browser.


You should consult the respective privacy policies of these third-party ad servers for more detailed information on their practices as well as for instructions about how to opt-out of certain practices.'s privacy policy does not apply to, and we cannot control the activities of, such other advertisers or web sites. You may find a comprehensive listing of these privacy policies and their links here: Privacy Policy Links.

If you wish to disable cookies, you may do so through your individual browser options. More detailed information about cookie management with specific web browsers can be found at the browsers' respective websites. What Are Cookies?

GDPR - General Data Protection Regulation.


A. GDPR Article 30 – Records of processing activities

  1. SegMate collects the following personal information.
    • PSID (Page Scoped Identification)
    • First name
    • Last Name
    • Gender
    • Locale (the language setting applied by the Facebook Users account)
    • Profile/Avatar Image

  2. How the data is collected.

    The data from Section 1A is collected using the Facebook™ Messenger Platform API.

  3. Who does SegMate share this information with?

    The data collected is not shared with any 3rd Party. If in the future, SegMate adds any 3rd Party connections, you will be notified by email as well as in application notification and will be required to accept new terms.

  4. Where personal information collected is stored and who has access to it.

    The personal information collected is stored in a secured mySQL database. The data is passed to us from the Facebook API and only site administrators have access to the database.

  5. Why does SegMate collect this data?

    SegMate collects this information in order to allow its customers to send messages through a specific Fan pages Facebook Messenger. The information collected is used to identify a Facebook Messenger user in order to send a message to the correct user, personalize said messages, identify if the message receiver is Male or Female as well as their locale.

  6. How long does SegMate stores this data.

    We store this data indefinitely as it is needed in order for SegMate to function properly. All data is disposed upon request.


A. Article 15 – Right of access by the data subject

SegMate provides the tools to you, as the Data Controller, to export all of your subscribers Personal Information. You must provide a method for your Subscribers to contact you should they want to request the Personal Data you have collected. Pursuant to GDPR Article 20 – Right to data portability, a Subscriber may also request you send their data to a 3rd Party.

B. GDPR Article 16 – Right to rectification

All data collected and processed through SegMate are received via Facebook™ API and is based upon the Subscribers Facebook account settings. When your Subscriber contacts you to update the Personal Information stored, you must inform them to update the requested information in their Facebook™ account. SegMate offers a "Re-Import" tool on the "Subscribers" view within SegMate that allows you to update all Subscriber information to its current state.

C. GDPR Article 17 – Right to erasure (‘right to be forgotten’)

SegMate provides a tool for you, as the Data Controller, to delete all Personal Information in regards to a Subscriber request. You must provide a method for your Subscribers to contact you should they want to request deletion of the Personal Data you have collected.

D. GDPR Article 18 – Right to restriction of processing

SegMate provides the tool to prevent further contact with the Subscriber should they request it. There are 3 methods a Subscriber may halt further contact from you, the Data Controller:

  1. by sending the message, "Unsubscribe" to your Facebook™ Fan page.
  2. clicking a Button or Quick Reply in a current or past message sent by you, the Data Controller, that has applied the "Unsubscribe" action.
  3. by contacting you, the Data Controller and requesting to be Unsubscribed from further contact through SegMate.


A. Article 37 – Designation of the data protection officer

A data protection will be assigned & can be contacted at if assistance is needed.

B. Article 33 – Notification of a personal data breach to the supervisory authority

In the case of a personal data breach, the controller (you) shall without undue delay and, where feasible, not later than 72 hours after having become aware of it, notify the personal data breach to the supervisory authority competent in accordance with Article 55, unless the personal data breach is unlikely to result in a risk to the rights and freedoms of natural persons. Where the notification to the supervisory authority is not made within 72 hours, it shall be accompanied by reasons for the delay.

The processor (SegMate) shall notify the controller without undue delay after becoming aware of a personal data breach.

SegMate will notify the Data Controller (you) with the following information:

  1. describe the nature of the personal data breach including where possible, the categories and approximate number of data subjects concerned and the categories and approximate number of personal data records concerned;
  2. communicate the name and contact details of the data protection officer or other contact point where more information can be obtained;
  3. describe the likely consequences of the personal data breach;
  4. describe the measures taken or proposed to be taken by the controller to address the personal data breach, including, where appropriate, measures to mitigate its possible adverse effects.

Where, and in so far as, it is not possible for SegMate to provide the information at the same time, the information may be provided in phases without undue further delay.

The controller (you) shall document any personal data breaches, comprising the facts relating to the personal data breach, its effects and the remedial action taken. That documentation shall enable the supervisory authority to verify compliance with Article 33.

C. Article 34 – Communication of a personal data breach to the data subject

In the case of a personal data breach, SegMate will contact the Data Controller - in this case, you - with the following information. You as the Data Controller must relay this information to the data subject;

  1. without undue delay and describe in clear and plain language the nature of the personal data breach and contain the following information and measures;
  2. communicate the name and contact details of the data protection officer or other contact point where more information can be obtained;
  3. describe the likely consequences of the personal data breach;
  4. describe the measures taken or proposed to be taken by the controller to address the personal data breach, including, where appropriate, measures to mitigate its possible adverse effects.

If you are collecting personal information from anyone who falls under the General Data Protection Regulation (GDPR), please consult legal council to be sure you are in compliance with all regulations.


In the course of providing our service, SegMate, LLC. may process personal data on your behalf. In order to outline specifics of how we will perform this processing and what our obligations are as well as the obligations of our users/customers we’ve developed a Data Processing Agreement (DPA) that we enter into with anyone that uses our service.

This document forms part of a contract of service with SegMate (as the Data Processor) and our users/customers (as the Controllers). The DPA reflects the parties’ agreement with regard to the processing of personal data performed using our service.
Click Here to review the Agreement.


SegMate allows you to access the following information about you for the purpose of viewing, and in certain situations, updating that information. This list may change in the event the Application changes.

  • Account and user profile information
  • User e-mail address, if applicable
  • Facebook profile information, if applicable
  • User preferences
  • Application specific data


Our site and the services available through SegMate are not intended for children under the age of 13. SegMate does not knowingly or specifically collect information about children under the age of 13 and believes that children of any age should get their parents’ consent before giving out any personal information. We encourage you to participate in your child’s web experience.


SegMate may amend this Privacy Statement from time to time. Use of information we collect now is subject to the Privacy Statement in effect at the time such information is used. If we make changes in the way we use personal information, we will notify you by posting an announcement on our Site or sending you an email. Users are bound by any changes to the Privacy Statement when he or she uses or otherwise accesses the Application after such changes have been first posted.


If you have any questions or concerns regarding privacy on our Website, please send us a detailed message at We will make every effort to resolve your concerns.

Effective Date: January 1st, 2017
Last Updated: May 17th, 2018